What is the purpose of a teleprompter in video production?

The primary function of a teleprompter in video production is to display the script for a presenter. This device allows presenters to maintain eye contact with the camera while reading their lines, resulting in a more engaging and natural delivery. By having the script scroll in real-time, the presenter can smoothly follow along without the need to memorize the entire text or look down at notes, which helps maintain their focus on the audience and the content being presented. This is particularly important in news broadcasting, speeches, and other formal presentations where clarity and confidence are crucial.

The other functions listed, such as recording sound, editing video, or controlling camera movements, belong to different aspects of video production and do not pertain to the specific role of a teleprompter.